(Pearson Education) Contents include conducting business in the global economy, starting small business, managing a business, managing human resources and labor relations, developing marketing strategies to satisfy customers, focusing on special topics in business, and more. Softcover. DLC: Business.
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Understanding the Complexity of Business:
Business in Action is an overview of the many areas of business. This book is highly illustrated, with lots of pictures, graphs, and internet connections. Definitions are listed as margin notes in Blue to highlight the text on that subject. The pace of the book is quick with a lot of information compressed into a few paragraphs, with the occasional commentary. Longer essays are in the back of each chapter, with more websites then you could vist in a day.
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