Everything you need to know about profitable online publishing and promotion From Stephen King to authors who haven't become household names quite yet, authors are increasingly turning to the Internet as a way of taking charge of their own publishing destiny. The opportunities are vast, but also confusing: Should you publish an e-book, a conventional print book, a Print On Demand book, a CD-ROM, or all of the above? What do you need to know to create an e-book? How do you set up a website, and how can you actually get people to visit that website? Where can you sell your books on the web? And how can you use the Internet to generate massive free publicity? M. J. Rose and Angela Adair-Hoy provide the answers to all of these questions and more. When she self-published her first novel, Lip Service, as an e-book, M. J. Rose became a "cyber pioneer" (PW Daily) and attracted so much publicity that she sold the rights to a major book club and a New York publisher. As the co-owner of a highly successful e-book publisher, Booklocker.com, and the publisher of Writersweekly.com, an e-magazine featuring markets for freelance writers, Angela Adair-Hoy also learned all of the possibilities that online publishing could offer. Using their own experiences-combined with insiders' tips from other authors on the web-they published an e-book, The Secrets of Our Success, that became the underground bible for online authors and publishers. Now thoroughly revised and expanded, this book is an indispensable guide to navigating the publishing jungle from you own personal computer.
Got a book in you just begging to be written? Get it down tonight and start selling it in the morning. No need to hunt for an agent, entice a publisher, bicker about royalty rates, and suffer the interminable wait between acceptance and publication. Do it yourself--online! M. J. Rose (author of Lip Service) and Angela Adair-Hoy (www.writersweekly.com) have collected everything you need to know in this honest-to-goodness-old-fashioned, conventionally published print book. A book that reads very much like an e-book: the chapters and paragraphs are the epitome of brevity, and there are hundreds of links to Web sites. Twenty-two of the 58 chapters were provided by Rose and Adair-Hoy's e-publishing cohorts, who may well have traded their services, as Rose and Adair-Hoy recommend e-authors do, for a byline complete with Web-site link.
Whether you're interested in publishing by download, e-mail, or CD-ROM; whether you'd like to do it yourself or hire an e-publisher, all you need to succeed, say the authors, is "a good book and a good marketing plan." Packed into this book's 266 pages is solid advice on creating an e-book, becoming an e-publisher, and selling your book online. Banner ads, it turns out, are a waste of money. Better to mention your book in your signature, then make your presence known by joining appropriate discussion groups, writing free articles for related Web sites, and sending out catchy press releases. Throw yourself a cyberbook party, do a virtual book tour, and schedule some author chats. And never hesitate to give away free chapters, or even whole books. "Every free book you give away," says Rose, "will be more valuable to you than the few dollars you might have made on it." --Jane Steinberg
Customer Reviews:
Avg. Customer Rating: 4.0 / 5.0
Written in 2001 but still good advice:
With technology changing as fast as it does, I was a little hesitant about spending time in a book published nearly eight years ago. However, there is some timeless marketing advice in this book that makes it well worth reading. Yvonne Perry, Author of More Than Meets The Eye
Dated, waste of money:
I read and studied this book and took the advice to heart. When I would go to the web addresses-I would get the "Page Not Found" message. Most of the websites did not exist. Websites that did and said that they were free, now charged a fee. One website even had removed the material stated in this book.I feel that I wasted my moneywith this book of useless information. The websites have changed-this book has dated material. This book is too old-it was not published recently. I am the author of... more info
From what I can see this is the grandmother book of all infopreneur books!:
This book is a must read for anyone thinking about being an online infopreneur. Just about every book out there today that talks about being an infopreneur and/or how to be an infopreneur seems to (or should) cite this book in its bibliography. I read it some years ago and thought it was wonderful. I found it lacked a little polish, but it was jam-packed full of content. Actually it lacks a lot of polish, but it's still a great book. Interestingly, the content found in this book is still pretty... more info
HOW TO PUBLISH AND PROMOTE ONLINE:
GREAT BOOK WITH A LOT OF GREAT INFORMATION. GREAT BOOK FOR ANY AUTHOR.
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