Writing for Design Professionals : A Guide to Writing Successful Proposals, Letters, Brochures, Portfolios, Reports, Presentations, and Job Applications

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Writing for Design Professionals : A Guide to Writing Successful Proposals, Letters, Brochures, Portfolios, Reports, Presentations, and Job Applications

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Writing for Design Professionals : A Guide to Writing Successful Proposals, Letters, Brochures, Portfolios, Reports, Presentations, and Job Applications

Author: Stephen A. Kliment
Binding: Hardcover
ISBN: 0393730263


 

Writing for Design Professionals : A Guide to Writing Successful Proposals, Letters, Brochures, Portfolios, Reports, Presentations, and Job Applications

Writing for Design Professionals : A Guide to Writing Successful Proposals, Letters, Brochures, Portfolios, Reports, Presentations, and Job Applications
by: Stephen A. Kliment


Editorial Review:

How to master the complexities of effective writing in design practice. Written and oral communication play a vital role in advancing design professionals' careers, yet few design schools offer training. Kliment spells out the various end-products of writing that professionals need, including marketing and promotion materials; reports and project communication with clients, staff, consultants, and public agencies; and writing for publication in print and electronic formats, as well as oral presentations. He presents the principles of clear writing, illustrated by realistic examples and exercises drawn from the world of design practice.

Special features:
* Principles of writing for impact
* Tips for students
* The spoken presentation
* Going online
* Layout and style dos and don'ts
* Writing for an international market

Customer Reviews:

Avg. Customer Rating: 4.5 / 5.0

Helpful Resource:

The content of this book is useful and should come in handy to any design professional at any point of their career.
I've docked this book 2 stars due to redundancy and the fact that it is very difficult to read due to poor typesetting (margins are only about 1/4" from the spine).

Writing for Design Professionals is one of the most comprehensive, specific guides you could want.:

Whether you're a student or a design professional, good writing is the key to advancing your career: a key too often missed in design schools which don't inform students how to improve writing skills. Enter the second, updated edition of Writing for Design Professionals, a survey expanded to consider internet marketing, communication and job hunting and which fills the gap in blending a focus on design professionals with instructionals and methods of clarifying and improving writing. From producing... more info

Inspiring for students and professionals:

This is a much needed and appreciated book on clear and consice communication for students writing on their design projects, design statements for themselves about their portfolios, cover letters for employment purposes, not to mention all the aspects of proposals, business communication, applications, brochures, etc. As an educator in the design arts for over 25 years, I am especially happy to have this resource to share with design students and also find much useful information included for myself. Thanks... more info


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