Writing for a Good Cause: The Complete Guide to Crafting Proposals and Other Persuasive Pieces for Nonprofits
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Writing for a Good Cause: The Complete Guide to Crafting Proposals and Other Persuasive Pieces for Nonprofits
Filled with tips and survival skills from writers and fund-raising officers at nonprofits of all sizes, Writing for a Good Cause is the first book to explain how to use words well to win your cause the money it needs. Whether you work for a storefront social action agency or a leading university, the authors' knowledgeable, practical advice will help you:
Write the perfect proposal -- from the initial research and interviews to the final product
Draft, revise, and polish a "beguiling, exciting, can't-put-it-down and surely can't-turn-it-down" request for funds
Create case statements and other big money materials -- also write, design, and print newsletters, and use the World Wide Web effectively
Survive last-minute proposals and other crises -- with the Down-and-Dirty Proposal Kit!
Writing for a Good Cause provides everything fund raisers, volunteers, staff writers, freelancers, and program directors need to know to win funds from individual, foundation, and corporate donors.
Writing for nonprofits is a juggling act. One's job might entail writing grant proposals, newsletters, thank-you notes, case statements, and Web-site material--each for a different boss. The most successful development writers take the time to both experience their causes firsthand (sleep in the shelter, go to rehearsals, visit the wilderness) and cultivate personal relationships with their donors ("people give to people"). You'll give yourself an amazing head start when applying for a grant, say Joseph Barbato and Danielle Furlich, just by following an organization's guidelines and getting your math right--it's surprising how many fundraisers do neither. Make your point once, clearly, and don't forget the human element. "You aren't just asking for money," say the authors of Writing for a Good Cause, "you are asking to help people." Barbato and Furlich, both veteran fundraisers, interviewed both grants administrators and development writers for this guide. The result is an inside view of the arcane workings of the world of fundraising that would make any novice feel more proficient immediately. Their "gotta-get-it-out-right-now, how-late-is-FedEx-open? Down-and-dirty proposal kit" is a terrific tool when there isn't time to write the "knockout, beguiling, exciting, can't-put-it-down, and surely can't-turn-it-down fundraising proposal." And keep in mind: when a donor gives your proposal the nod, say thank you. Twice. In fact, say Barbato and Furlich, "It is almost impossible to thank a donor too much." --Jane Steinberg
Customer Reviews:
Avg. Customer Rating: 5.0 / 5.0
Writer Writing For Writers:
Immensely "Readable" guidelines for writing all types of fundraising materials. Barbato has written a timeless, easy to follow handbook that holds a special place on my reference bookshelf.
Writing for a good cause!:
Excellent book with very practical tips on writing to get funded. There are many grantwriting books and resources available, but this is one of the better that I've found for writing persuasively for major gifts. Great practical advice on formulating winning proposals, concept papers and other grant writing tools. Definitely recommend to grantseekers of all levels.
Not just a guide to writing proposals - a guide to life:
Not surprisingly, this book provides advice that -- if applied literally -- will assist you in writing excellent proposals to fund your non-profit organization's ventures.
Surprisingly, the advice contained herein -- if made more generic in your mind -- is excellent advice for entire areas of your life. Sounds hokey, true. But honestly, boiled down the advice can be listed as:
1. Identify what the problem is. Do your research until you really understand the causes of the problems and their many... more info
I put sticky notes on half the pages:
I took this book, along with many others on fundraising, out of my local library. Though I'm new to raising funds, I've made much of my living writing articles and books; I wasn't sure it would have much to teach me.
This book was so startlingly useful that I had to buy it. It will likely become your most dog-eared fundraising guide.
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