Have you ever dreamed of starting your own home-based desktop publishing business? Have you been hesitant to put your plans into action? This comprehensive guide contains all the necessary tools and strategies you will need to successfully launch and grow your business. Author Louise Kursmark, a successful home-based desktop publisher, shares her experiences and down-to-earth advice to help you estimate your start-up costs, manage your cash flow, and stay profitable once you're in business. This updated edition contains all-new information on surfing the Internet to obtain valuable resources, marketing desktop services on the Net, and turning Web design into a profit center. Whether you want to earn your living creating newsletters and brochures, preparing resumes, or designing catalogs, with this guide at your side you can experience the satisfaction of building your own home-based desktop publishing business. (7 1/2 x 9 1/4, 240 pages, training resource list, sample vendor call scripts, start-up cost estimator, sample press release and newsletter, client information/agreement, sample brochure)
Customer Reviews:
Avg. Customer Rating: 4.5 / 5.0
Great!:
Well written and packed full of information! Very helpful, I wish I would have bought this before leaving my full time job to start my own business. So many things that I wish I would have had set up before hand. I am implementing much of it now. I have bought several books regarding running a design business from home, I recommend this one over all the others!
Very Thorough Is Lacking in Only One Area:
As the previous reviewers have written, this book covers day-to-day information you need to run a DTP (or graphic design) business. Have you thought about creating a policies & guidelines sheet for your customers? If you don't, you'll be sorry after a client blames you because they didn't proofread their job before it went to the printer. If you had the P&G to review with them, you would be able to bring it up BEFORE it becomes a crisis. This book is loaded with examples like this; not... more info
Excellent so far!:
I have only had time to read about 15 pages of this book, but so far it is fantastic! When I read more pages I will rate again, but like I said, this book is great. From what I have read so far, I would highly recommend this book. The author is very straightforward and her writing style is wonderful - easy to understand and down to earth.
Very effective resource:
As a pro DTP & graphic artist, I didn't think there would be much more to learn to eliminate my employer and sell the services I did already directly to customers. In fact, thinking I was an expert of graphic design & all of the software made me mistakenly believe I was ready to pass out biz cards and start selling my services and wondered how this book could possibly be 200 pages for something so simple. I was quite wrong, however, and I'm so glad I read this book and got aware of how much more... more info
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