Visual artists will find this book to be an invaluable reference. It provides insights, advice, examples and resources; all intended to help demystify the arcane world of art print marketing. Barney Davey uses his experiences and perspective culled from advising and observing leading art publishers and print artists in three decades to guide artists towards making informed decisions. By learning to accurately assess their resources, which results in making wise choices, artists can eliminate many frustrations by avoiding unproductive methods and lead themselves to success in the print market.
The wealth of benefits for visual artists in the print market include: secondary income from reproducing originals into prints; third stream income from licensing; greater awareness for their work; growing their collector base; diversifying their pricing and portfolio and keeping pace with demand for their originals. Any visual artist with the desire to enjoy commercial success from the print market will find this book useful, inspiring and informative.
Customer Reviews:
Avg. Customer Rating: 4.5 / 5.0
This book is a complete waste of time.:
Unfortunately, for all the book provides, there are enough problems with it that I have to wonder if it missed out on some much-needed editing. The author's describtive ability is extremly limited. Overall the book was very poor. Try something else and save your time and money.
What they don't teach you in art school:
Here's the book I wish I was assigned in an art school class. A great primer for those interested in breaking into the lucrative fine art print market. Barney Davey generously shares his insights into the art print and publishing industry. As a seasoned art business insider, Davey backs up his many suggestions with facts, examples, websites and numbers of how the artists that are making a decent living achieved their success. Much more inspiring than the multitudes of "inspirational" books written for... more info
Excellent information tarnished by poor proofreading:
Mr Davey's background, candid advise and real world observations make this a very worthwhile read for anyone interested in entering the print market. The only detraction was the non-ending annoyance of poor editing/proofreading. Far too many errors in this area for a book that espouses the importance of making a good first impression and attention to detail.
BARNEY'S BIBLE FOR SALES SUCCESS:
This book should be called BARNEY'S BIBLE FOR SALES SUCCESS. Any artist who does not own it, study it and keep it by his easel or on his drawing board is taking the long way `round on his career path and will pay dearly in wasted time, effort and frustration. Everyone who owns, or aspires to own, a business should read it - the success principles are universal whether you are painting pictures or painting houses. I spent 20+ years as a successful sales rep and artist and I'm learning something on every page... more info
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