What distinguishes Rohn Engh's book on how to sell photographs--now in its fourth edition--from the many volumes on the subject? Could it be his honest, no-nonsense approach to the topic, as opposed to the get-rich-quick slant of many competitors? His practical, step-by-step advice? His pragmatic sales techniques and principles, which teach niche marketing and explain the vast difference between good pictures of popular subjects (sunsets, wildflowers) and the type of photographs in demand by the editors who actually buy them? All of the above and more, including solid advice about selling photos in the electronic age.
Customer Reviews:
Avg. Customer Rating: 4.0 / 5.0
This Edition Is Really Outdated:
So much has changed in the photography world since this was written and updated in 1997. Advice how how to submit slides and why not to buy a Mac (because hardly anyone has them) seems very odd these days. Also the formulas for creating "great stock pictures" have become outdated as well. I have no doubt this would have been a great and informative book in the 80's or 90's but because of the rapid changes in digital technology this book is kind of like reading a "How to Operate Your BetaMax" manual. Perhaps... more info
Photographer:
The best "how-to" book I have ever read. Rohn does not miss a detail and hands out consistently useful advice.
Excellent for the new photographer!:
I am new to photography and I want to make money. This book is filled with a wealth of information. I highly recommend it!
Stock mentality:
I was about to forray into stock photography when I borrowed this book. After a couple of hours I decided to preserve my sensibility and returned the book. The only reason why this book got a three star instead of a 1 is that it made me realise how stupid the whole idea of getting into stock was, perhaps more strongly than is actually warranted by the genre of stock photography. This book starts of with a boisterous principle with the authors name. Such simplified ideas are good but they should be served... more info
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2007 Photographer's Market from Writers Digest Books (Paperback) - In stock soon. Order now to get in line. First come, first served.
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